We Didn't Build AnotherSaaS Tool.
We built the unfair advantage we wished we had during a decade in the influencer trenches.
The Uncomfortable Truth About Influencer Marketing
It's simultaneously the most powerful form of digital marketing and the most operationally painful. Brands know it works. Agencies bill for it.
But behind every successful campaign is a graveyard of spreadsheets, ghosted DMs, mismatched creators, and gut-feel decisions dressed up as “strategy.”
We Lived That Reality. For Years.
Our founding team ran influencer campaigns across 40+ markets — from launching DTC brands with micro-creators on TikTok to orchestrating multi-million dollar ambassador programs for Fortune 500 companies.
We negotiated rates at 2am, manually vetted engagement rates that turned out to be bot farms, and watched campaigns fail not because the creative was wrong, but because the process was broken.
Then We Did Something Unusual
Instead of hiring more coordinators, we hired machine learning engineers. Instead of building bigger spreadsheets, we built neural networks.
We brought together people who had sent 100,000+ outreach messages by hand with people who could teach machines to understand why some of those messages got replies and most didn't.
CatalystM is what happened when domain obsession met engineering ambition. Every feature exists because someone on our team once lost sleep over the problem it solves.
Two Halves of the Same Mission
Not a typical org chart. More like a collision of obsessions.
The Operators
Business & StrategyFormer heads of influencer programs at global agencies and brands. People who've managed creator rosters of 5,000+, negotiated contracts in 12 languages, and know — from painful experience — exactly where the process breaks. They define what CatalystM should do, because they've done it all the hard way first.
The Engineers
AI & InfrastructureAI researchers and systems architects from top tech companies and academic labs. Specialists in NLU, recommendation systems, and large-scale data infrastructure. Their obsession: making machines do in seconds what used to take a team of ten an entire week.
The Translators
Product & DesignProduct leaders who sit between both worlds. They turn “I need to find beauty creators in Southeast Asia who actually drive sales” into a technical spec. They turn “94% intent classification accuracy” into a feature marketers actually understand and use.
The Philosophy
What Drives UsWe don't believe AI replaces the human instinct that makes great marketing. We believe it removes everything that isn't instinct — the data entry, the manual vetting, the repetitive outreach. When you use CatalystM, you should feel like you gained a team of 20 specialists overnight.
What We Optimize For
Brutal Efficiency
3 clicks when it could take 1? That's a bug. We eliminate every unnecessary step.
Honest Intelligence
Our AI tells you when a creator isn't a good fit. We'd rather lose a result than waste your budget.
Global by Default
Works across platforms, languages, markets, and currencies from day one. Not as an afterthought.
Ready to see what a decade of influencer expertise, compressed into AI, can do for you?